Blood supply dwindles after lag in donations

Submitted by Samantha Pollard

An emergency blood shortage is prompting the American Red Cross to issue an urgent call for eligible donors of all blood types – especially type O – to give now and help save lives.

The Red Cross escalated its call for blood and platelet donors after a difficult Independence Day week for donations. More than 550 fewer blood drives were organized by businesses and other community groups last week than during a typical week as individuals across the country celebrated the holiday and enjoyed summer activities. This could equate to as many as 15,000 fewer donations than needed, causing donations to now be distributed to hospitals faster than they come in.

Blood donation opportunities

Seneca: 9 a.m. to 3 p.m. Thursday, July 12, at Nemaha Valley Community Hospital, 1600 Community Drive;

Marysville: Noon to 6 p.m. Monday, July 16, at American Legion Hall, 310 N. 19th Street;

Frankfort: Noon to 6 p.m. Thursday, July 26, at Presbyterian Church, 508 N. Kansas.

“Each and every day, individuals across the country depend on blood and platelet donations for lifesaving treatments and emergency care, so it’s critical that people donate now to meet these needs,” said Cliff Numark, senior vice president, Red Cross Blood Services. “Whether you’ve never donated or give a couple of times a year, you’re needed to give as soon as possible to help save patient lives. Yours may be the donation a patient is counting on.”

This need is especially critical for type O blood donors. Type O is the most in-demand blood type and often the first be depleted from hospital shelves during a shortage. Type O negative is the universal blood type and what emergency room personnel reach for when there is no time to determine the blood type of patients in the most serious situations. Type O positive is the most common blood type and can be transfused to Rh-positive patients of any blood type.

Missing Types Campaign

Facing a decline of about 80,000 new Red Cross blood donors each year for the past several years, the Red Cross launched the Missing Types campaign in June to encourage new donors, and those who have not given recently, to donate blood. While the campaign has already inspired thousands of new donors to give, the Red Cross is now calling on all eligible blood and platelet donors to roll up a sleeve as soon as possible to overcome the emergency blood shortage.

Through the Missing Types campaign, which runs throughout the summer, the letters A, B and O – letters used to identify blood types – disappeared from corporate logos, celebrity social media accounts and favorite websites to illustrate the critical role every blood donor plays in ensuring blood is never missing from hospital shelves.

How to help

To schedule an appointment to donate, use the free Red Cross Blood Donor App, visit RedCrossBlood.org or call 1-800-RED CROSS (1-800-733-2767). The Red Cross has added about 6,500 additional appointment slots at donation centers and community blood drives across the country over the next few weeks to accommodate more donors. Donation appointments and completion of a RapidPass online health history questionnaire are encouraged to help reduce the time it takes to donate.

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